Tuesday, October 13, 2009

Be, Do and Have More

“If you work hard and smart you may finally reach the top - #1! And then what? If you want to stay there, you've got to work even harder and smarter! Give it your all. Give it your best. Give it 120%,” says Ron Kaufman, an internationally acclaimed customer service training educator and motivator, author of bestselling series ‘UP Your Service!’ and founder of Up Your Service! College.

Ron coaches business-oriented individuals as he relates his experience at the Singapore Airlines Cabin Crew Training Centre…

A visitor asked Singapore Airlines’ Senior Vice President Sim Kay Wee, “How does Singapore Airlines stay on top all these years? And how do you plan to keep the lead while other airlines work so hard to beat you?”

Sim Kay Wee answered clearly, “100% is not enough. When you reach #1, you need 120%. Here's why… if you fly on a mediocre airline, your service expectation may be only 50%. If the cabin crew is in a better mood, they may actually deliver 65%. Then what is your opinion of the service? It's up 15%!”

“Now if you know Singapore Airlines is #1, what is your expectation of the service? 110%! And if our cabin crew delivers service only at the 100% level, what is your opinion of the service? It's down 10%! This is the challenge of being #1. If you are in the lead and want to stay there, 100% is not enough. You need every member of the team to give 120%!”

The lesson of the story is simple. Do not be afraid to aim further and exceed the projected mark. Never underestimate your strengths and capabilities. You can always be, do and have more!

To receive more motivational stories and valuable lessons, attend Ariva!’s seminar-workshops from September to December 2009. VIEW AD